We appreciate well crafted, thoughtful design - Website for IT services company
Check out Ross.beard's Web page design contest…
What industry do you think your business is most related to?
Tell us a bit about who you are and the people you reach
We offer IT Services (commonly known and Managed IT Services) to small and medium size businesses (15-100 employees). Our primary target audiences are professional services (lawyer, accountants, etc) and not for profit organisations. The person we target inside the organisation is the director. He/she is generally 40+ years of age, so keep that in mind. One of our key points of differentiation is that we like to put the 'people back into technology'. As a result, we strive to have strong, long lasting relationships with customers that extend beyond the bare tech products and services we offer. Other key points for brief: * Personal, personal, personal! We'd like to get lots of photos of our team on the site to create a more personal connection with the clients * We want something that clearly separates us from the typical stock template monster + stock photography sites that are everywhere. (We have our own photos that you must use... no stock to be used at all.) * Prefer clean pages, big images with good typography * Site to have a good balance – don’t want it to look “faceless” but can’t look too “arty” * R & G is a premium supplier (25% more expensive than the market) so the site must reflect this professionalism * Want to integrate our photography and video to make that personal connection – very important the site makes a personal (yet professional) connection with people * Want pages to be individually crafted although the same base template can be used. Although 5 pages is the limit, we will want to work with the designer once the contest is finished to expand the pages.
We would like to keep the colours reasonably consistent with our existing site (purples, light purples, white). Please see attachment for all our photography. Typography - happy for you to provide inspiration (currently we use Myriad Pro but not 100% sold on it).
Home page - * Want to incorporate photos of our team to ensure the site creates a personal connection * Message on the main page "The award winning IT provider for small to medium business and not for profit organisations". Should show award badges prominently similar to the current website front-page – you might have to recreate badges * Make use of our photos for the header banner. * 4 boxes that display our solutions (We need to reduce IT costs, We need a more proactive IT partner, We have an internal IT team, We need a cloud/technology strategy) * Free ICT Audit Form * R & G video OR client case study video * Recent Blog Posts * Client Testimonials * Whitepaper downloads * Bit of a blurb similar to the current site Solutions page - * This page will detail each the solutions we offer clients (four in total) * See attached doc for some sample copy. * Need to also include testimonials * Links to our product pages * Related Whitepaper downloads Products page - * This page will detail the products and services we offer (seven in total) * See attached doc for some sample copy. * Need to include strong call to action, request information about product. * Include secondary call to action, whitepaper download. * include testimonial, links to solutions. Clients / Case Study page - * This page will detail the clients we work with and case studies * See attached doc for some sample copy. * Need to include strong call to action, request information about products/solutions. * Include secondary call to action, whitepaper download. * include testimonial, links to solutions. Blog home page / inner single post page - * This page will be designed for a blog (hubspot COS * sorry this was changed) * Ideally it needs to be clean, really easy to read (for inspiration, see these blog designs; https://www.helpscout.net/blog/ or http://www.quicksprout.com/blog/ or http://wpcurve.com/blog/ * some extra work post contest will be required by the winner, for eg, creating additional page designs for the blog.
What to avoid
Avoid stock photos, and it looking too 'templatey'. We want it to be innovative, but not 'out of this world', still needs to be professional, keeping in mind our target audience are directors of small to medium companies (they are not the most tech-savvy people you will come across)
PLEASE read the attached design brief, it will give you a clearer idea of the copy we want on each of the pages and it delves deeper. PLEASE use the photography and feel free to cut the images as you please. See attached files You can also keep in mind the three videos that we want to incorporate as well. Use video placeholders. I will need someone that can help us create a few more pages after the contest. So keep that in mind. Of course, we understand the cost of a good design, so you will be rewarded well. The plan is to get it coded up into Hubspot COS, so if you can assist with that post contest, please let me know when you submit your designs.
A$ 3’509 Custom package
Every design category has flexible pricing for all budgets. Web page design starts at CHF 619.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their web page design.
Designers across the globe delivered design magic.
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