Product name: Swissmade Jamaica Blue Mountain Roasted Coffee
Description of the product: Jamaica Blue Mountain coffee is one of the rarest, most expensive coffees in the world, also known as "champagne of coffees". It is unique in the taste. It is a single farm coffee, no mix, and original from Jamaica, carefully roasted, finished in Switzerland. The best from 2 countries for the coffee.
Description of the product target audience: Coffee lovers, coffee enthusiasts, people who like extraordinary coffee in taste as well who like something you can not get everywhere. It is also a piece of luxury.
Proposed design: Label that depicts the lushness of the Jamaican Blue Mountains as well as the high quality "champagne" level distinctness of the coffee. Touches of gold foil tie in the Swiss Made logo with the name of the coffee. Client supplied a label for designers to redesign, which included the portrait of the Jamaican female farmer.