LittleThings was looking for a rebrand that helped make their logo more versatile. I approached the rebrand in a way that would keep a lot of their playful nature, but add a little bit more flexibility with what colors colors could be used.

Ultimately, we came up with the idea of a loose "L" as the cloud that covered the play button of a sun. The wordmark was then added in a hand drawn way to once again add the fun playfulness that the original brand used so well.