JT99 got their new product packaging by running a design contest:
Redesigning Product Packaging and looking for a long term designer
Check out JT99's Product packaging contest…
Atlantic Home Goods
Soft Touch Lumbar Stretcher
Description of the product
Example of our product - https://www.amazon.com/SOLIDBACK-Treatment-Stretcher-Herniated-Alternative/dp/B01A4WL5B6/ref=sr_1_14?ie=UTF8&qid=1528040469&sr=8-14&keywords=back+stretcher Product Features & Benefits: Use for a few minutes a day to stretch & relieve tight back muscles. With 168 acupressure point nubs Extra Lightweight - Great for travel High Quality EVA Foam - will not compress with weight! 2 Extra Massage balls included for hard to reach areas! Helps those with sciatica, chronic back pain, herniated/bulging disc, neck pain and back aches. Reduce Back Pain Improve Posture Enhanced Muscle Flexibility Releases Tension Brand Story - I’m Jessica and I’m the founder of SoftTouch’s Back Stretcher. Let me tell you how my little journey of manufacturing the back stretcher began… Whenever I get home from the office, I always used to complain to my husband -- “My lower back is always sore!” I would use ice or sometimes try yoga, but the next morning and especially the next evening it would be sore again. I would even go to the chiropractor or get massages but those are so expensive and temporary. My chiroprator always told me, when I’m hunched over at my desk or standing for long periods of time, the muscles tend to stay tight for long periods of time affecting my posture. I knew there had to be a better way than $50-$100 trips to the chiropractor so I started searching. I couldn’t find exactly what I needed; though I tried many expensive devices. I came across a similar device as our lumbar stretcher though not as durable. Once we came up with this device (with some family help and experimenting) I knew we found a winner. It’s not perfect and it isn’t for everyone, but I knew so many people need it. I let my friends in the office try one and using their feedback, started the manufacturing process. I truly hope you can get the same type of inexpensive relief from our back stretcher that I and my family have! And please remember, there will be a little discomfort with this new type of stretching. But if there is any type of pain, please don’t continue! This is just meant for extra stretching, not to injure you in any way. Best Regards, Jessica
Description of the product target audience
Office workers who sit in desks or stand at computers all day long / workers who are on their feet and have tight back pain.
For this packaging we would want a 2 side design - one for the inside one for the outside of the box. For the inside of the box: - Entire surface to have a wallpaper type of look. The background color can be the same blue used for the logo or image rendering on the cover. This would look like a “pattern wallpaper”. On the inside flap when opening the box, include the following: A “stop” icon or any warning type of sign and the following next to it: If you have any questions, concerns, or would like to leave a review; go to your Amazon orders and click “Ask Product Question” or “Write a Product Review” We answer all questions and read all reviews to make sure you are satisfied! Let us know if we can help! For the outside of the box: Front side I would want a rendering or sketch or stock photo of an office worker at a desk or standing with the image they are experiencing back pain or fatigue. Below or across from it you can show a separate rendering of the same worker using the back stretcher at the end of the day to lie on the back stretcher and allowing the device to loosen and stretch their tight back. You can include lighter shades of color to imagine being refreshed and relieved of pain. You can use a stock photo if it helps. Back side of the packaging: On this side I would like to include the brand story. So you will have a quite big block of text ending with what looks like a handwritten signature name “Jessica” , Founder of the back stretcher. Also include a space for the picture of the owner next to the signature as well. Here I would also want to mention the 2 charities we work with American Chronic Pain Association https://www.theacpa.org/ American Chiropractic Association https://acatoday.org/ On the background of this I imagined an image with the same person from the front (or rendering) being loose and enjoying a nice walk or jog and having the impression they are free from their back pain. You can use stock photos for this. Also on one side a place for dimensions and weight, barcode and Made In China. You can use all the other sides for anything that inspires you with the brand, inspirational quotes related to the brand message etc. I placed the file for our logo with multiple color variations so that you can choose whatever you think works best within the packaging design, so feel free to play with that as well. Thank you and looking forward to check your designs!
Box Dimension: 29.5cm*9.5cm*38cm Please create the dieline as well for this box style with the dimensions I gave you I will adjust any small changes with the factory afterwards. Thank you! For this packaging we would want a 2 side design - one for the inside one for the outside of the box. https://i.pinimg.com/originals/d3/bf/ca/d3bfca783c800f7fdf25d70b2b71592c.jpg
US$ 449 Bronze package
Every design category has flexible pricing for all budgets. Product packaging starts at CHF 459.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
JT99 collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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