We are Elcada. Our 3-Dapter is the world’s 1st 3-plug adapter that doesn’t block any of the other 2 sockets of the Swiss triple power outlet. It allows you to simultaneously use your power tools, cook dinner in the microwave and charge your smartphone! You don’t have to unplug other gadgets anymore.
Description of the product target audience
Gender: Male and female
Age: Between 24 and 45 for the majority
Income level: +80'000 CHF per year
Values: Aesthetics, beautiful, quality, practical, long-lasting
Challenges: Lack of time, work-life balance, safe job
Life goals: Finding partner, marriage, starting a family, building house, improving the world, making career and getting recognition, seeing/traveling the world
Paper hang tab (see example: https://www.ebrocolor.com/hang-tabs.html) with design.
The most important aspect of the design is that it makes customers understand the problem and the solution within 0.5 seconds. It should absolutely stress the problem and how 3-Dapter brings the solution. The comparison of problem and solution can be found on both stated websites.
Please stick exactly to the content in the following document and read through the complete document!
In the following document you find the information which needs to be on the label: https://drive.google.com/open?id=1m…ojhnLbCA1I
The information on the logo (text information) might be changed during the design process, e.g. the EAN code still needs to be defined. Please be aware, that I will ask for some text changes towards the end of the design phase. This will however not effect the overall design as I provided most of the necessary information already.
See also file "Dimensions":
Folded: 12cm x 4.5cm
Unfolded: 12cm x 9cm