Lumentytech got their new product packaging by running a design contest:
We need to create a sophisticated package for smart lamps.
Check out Lumentytech's Product packaging contest…
Lumenty Smart Bulb
Description of the product
Lumenty Smart Bulb — Color Changing RGB LED Light. - ENJOY SMART COLOR-CHANGING RGB BULB! Personalize your lighting with 16+ Million colors plus cool and warm white. It's Easy: No extra hardware needed, no hubs, no gateways, no bridges. - SMART MOOD LIGHTING! Change the color to follow your emotion & setting. Add Atmosphere. Just with a finguer tap, you can add peace to your relaxing time, add romance to your romantic dinner or kick start that party. Automate your lighting to support your body’s circadian rhythm. Sync lights to music. - SCHEDULE LIGHTING WITH BUILT-IN TIMER Set countdown timers to on/off for individual bulbs or groups. Create Wake-up Timer or Sleep Timer to let your favorite colors wake you up and put you to sleep. During Vacation make it look like someone’s home, even when you’re not.
Description of the product target audience
Mostly men, 25-35 years. They love technology and gadgets. Most of them using Apple products (70%), in the second place is Samsung Galaxy (20%). So, 90% love beautiful and expensive toys
Hello to everyone. Our product is smart bulb. Color LED bulb which you can control with our iOS or Android app. We have two types of bulbs, Wi-Fi and Bluetooth, the main difference is that Wi-Fi works with Amazon Alexa and Bluetooth don’t. The other specifications are the same. Luminous Flux: 600 lm Incandescent equivalent: 50W Color Temperature: 2700—6500K Base Type: E26 Wattage: 7.5 You can read about our product benefits here: http://a.co/g9gQyJ5 (this is our company as well) Package dimension: 65 x 65 x 122 mm. What Information should be on the box: 1) Info abut base type — E26 2) Bar code — you can use any you want, it now so important at the moment. I think it should be somewhere in the bottom with other important info which looks not attractive, such as: a. Citification labels: CE, Rohs, UL, FCC b. Wi-Fi 802.11 b/g/n (for Wi-Fi bulbs; Bluetooth 4.0 logo (for Bluetooth bulbs) c. Copyright Lumenty, Inc. All Rights reserved. Lumenty is a registered trademark of Lumenty, Inc. d. 110—240V 50/60Hz e. Designed in USA f. Made in China Look at file “BAR example” 4) Brightness — 600 lumens 5) Indication that this is an equivalent od 50W 6) Wattage 7.5 7) We need to show how energy efficiency, some thoughts about it: To show how long it could work in comparison with other bulbs. Incandescent lamp* — 2 mo.; Fluorescent lamps* – 1 year; LED buld* — 20 years (*Based on 3 hrs/day). Look at “Bulbs comparison” 8) We need one box with symbols “Works with amazon alexa” and “Works with Apple HomeKit” (Google it please) We can think about to show Lightning facts per bulb, our facts is: - Brightness 600 lumens - Estimated Yearly $0.90 (Energy cost: Based on 3 hrs/day. 11¢/kWh. Cost depends on rates and use. - Life 20 years (Based on 3 hrs/day) - Light Appearance 2700—6500 K - Energy used 7.5W About design by itself. We really don’t want overloaded design. We don’t like the idea “design for design”, when these or other graphic elements do not carry a functionality. minimum of useless design element. More space and air. Color preference — smooth gradient cololr which associated with color bulbs (look at example 11) or Black One of our favorite example is: https://www.artlebedev.com/optogan/package/ You can find bulbs 3D Renders in the attachments. Because this is renders we basically can support you with any other angels of the bulbs. That, feel free to adjust photos to make them juicier, because the main goal for the 3D render was to achieve maximum realistic image Lumenty logo: https://www.dropbox.com/sh/9wa3bn8l49ysnth/AAD66hk-pFc3c29OLxiBT_gla?dl=0
What to avoid
Elements of design are not carrying a functional load. All unnecessary should be cut off
65 x 65 x 122 mm.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
Lumentytech collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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