nico.taverni got their new product label by running a design contest:
New Wine Etiquette
Check out nico.taverni's Product label contest…
Food & Drink
Podere La Collina
Carranca, Alya, Sangiovita, Cupola
Description of the product
The “La Collina” (The Hill) vineyard is situated in the municipality of Brisighella, and lies in the first of the uplands of the eastern Apennines, the Colli di Faenza, in the Province of Ravenna, Italy. Products include wine (four lines of red wine and one white wine), olive oil, grappa and gin. Are wines are unfiltered and produced organically.
Description of the product target audience
Italian restaurant, (high-end) wine consumers in Switzerland and other European countries. Typical consumers are 40+, 2/3 male, 1/3 female and willing to spend for premium wine.
The owners of the wineyard like certain elemens of the current design / etiquette (it's noticable, consumers see it when entering a restaurant) but at the same time would like to make the design more premium. Furthermore they are not very happy with the current colour which is to flashy and not premium. In essence they are not looking for a complete redesign but a more premium variation of the current etiquette.
What to avoid
Complete redesign of current etiquette.
12cm x 7cm
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
nico.taverni collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected 2 winners!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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