Thank you for another great design! Love working with you!
How ghchunter started their other business or advertising journey
Who are you known as?
What industry do you think your business is most related to?
Tell us a bit about who you are and the people you reach
We are a world-leading British manufacturer of safety technology. Our equipment protects life, assets and critical infrastructure. Our core values are integrity, innovation, quality and valuing our people. Our target is an international well to do corporations who will have approx. 6-11 seconds to see our poster. They are in markets including: shipping, oil and gas, renewable wind energy, defence, fire safety, power generation, data centres.
What inspires you and how do you envision the design for your business?
A 6m wide by 2m high poster which will give someone a quick overview of what we do when walking pass our booth at an exhibition. Rough layout provided in the attached + style idea.
• Top section: banner with logo and tagline and black and white union jack
• Middle section: two diagrams
a. Left: as shown in the example of the fire system with numbers linked to the application. Palette = red focus on key parts on grey background
b. Right: same style showing what infrastructure we operate on. Palette: red focus on key parts but blue sea background
• Art style: similar to detailed 3D block colour as in the attached
• Brand colours: burgundy pantone 1815C – can be a brighter red if more appealing. Grey, white - to be applied where appropriate – ie. for backgrounds of whole poster and fonts.
• Bottom section: approx. 0.7m up from bottom because it wont really be seen in an exhibition where people are standing in front of it some of the time.
"Banner idea..." this includes the suggested layout which will make clear what I have written in the brief. It also includes the style of diagram for the middle section that I think will work well.
"Screen shot..." this is the type of structure the poster will be put on to.
"IMG_0371" is what a typical show stand looks like. You can see an existing banner design we use on the right hand side. What we want to create is something much cooler which will be on the framework such as the one CSD have.
"IMG_9156" is where this poster will be used this year. You can see what we currently have which is why we want a super, clean and eye-catching design to encourage people walking by to stop and talk to us about our company.
We are very excited to work together with new designs for this concept and look forward to seeing what you create. Any questions do not hesitate to ask. Thank you!