Skedify is online appointment scheduling software for large, service corporations. It enables their customers to schedule an appointment with their staff online in a matter of seconds.
Amongst the selected finalists, we have two concepts running.
One is the usage of a clock, where the clock-hands are used either to display a checkbox (✓ - not rounded) or simply as an iconic representation of what we do.
The other concept works around the letter ‘S’ and either plays with different hexagonal shapes or attempts to display the connection of two different pieces (symbolizing two people shaking hands at the beginning of a meeting).
We like both of these concepts and this is why you are part of the final round.
We would love to see variations of what you have already designed and other concepts that you might come up with.
Here is what is important for us:
We want something iconic. So don’t just work with the typography. The logo should, ideally, be recognizable whether it is displayed as 30px by 30px or 3000px by 3000px. The logo should be able to exist by itself, without the name Skedify attached to it.
The typography does not need to be something fancy. We definitely want a sans-serif that looks well-defined, symmetrical and balanced. Please remember that, although we are looking to portray ourselves as a young company, we are still selling to large enterprises and corporations. However, feel free to experiment with the typeface as well. For example: leave out a certain part of a letter, change the color of (a part of) a letter, add a little “gimmick”, ...
We would like you to offer a wider variety of contrasting colors along the line of metro colors. (http://colorlib.com/etc/metro-colors/ ) You are not limited to these colors of course but we love this style.
The logo needs to be usable on a bright (white) and a dark (gray) background.
Here are a couple of things that are associated with our brand:
High-level enterprise sales