Fab designer. Quick, efficient and understand when I took a bit longer to work out what I wanted
How Konstantin@Spondeo started their logo design journey
Who are you known as?
What’s your company slogan?
Tell us a bit about who you are and the people you reach
We are developing a technology platform for fitness.
What industry do you think your business is most related to?
What colors do you want to see in your design?
Other color requirements
We would like to explore the option to have only the 'REINVENTED.' part of the claim in red (just not 'FITNESS.')
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
-About to he dots in the claim: either use both or drop them entirely. But one single dot after FITNESS makes zero sense. - The old logo (dark background) is very heavy. I'd like to have someting lighter. Just as an example a lighter version with Helvetica is attached. Also a colleague asked to have REINVENTED. in red. Generally the font should be a full font, so we can change it to our other brand 'HOLOFIT'.
We would like to keep the diamond shapes in the logo and it should also have rounded corners.