This logo is for a website that is documenting the health and fitness journey of a 40-year-old woman who has decided to take her life back via the mantra "Eat. Sleep. Move."
The logo needs to be SIMPLE and EASILY GET THE POINT ACROSS.
1. A one-color design is required, although you may submit variations of this design as well. Think Apple Computers.
2. "Less is More" - Can the design be drawn by an average person with a white sheet of paper and an ink pen? Remember, this is an mantra we want to spread, so nothing too complicated.
3. We prefer SYMBOLS, not words. - If you add words, make sure the logo can stand alone without them.
4. Want a balance between "artistic" and "literal." For example, I love the icons in airports (restroom, baggage, departures) that are so simple, you know where you're going, even if you can't read the words. But not too "corporate."
We are open to a "single icon" design as well as a "three icon" design, one for each element of the name.