Provided quick responses. Understood and expanded on our concept. Provided many options.
How ytlpjv started their logo design journey
Who are you known as?
What’s your company slogan?
Bridging the "GAAP"
Tell us a bit about who you are and the people you reach
I am starting my accounting and financial consulting business. The logo needs to appeal to business owners and other professionals such as other CPAs, attorneys, CFOs, bankers, etc.
What industry do you think your business is most related to?
Accounting & Financial
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
A little background information about the industry jargon "GAAP" - it stands for generally accepted accounting principles which accounts follow when reporting on results of a company's operations. I see a gap between what business owners think accounting is and what accounting professionals do. Because of this disconnect, I see value in bridging that gap by becoming a liaison between business owners and CPAs. Another gap I see is that often times businesses cannot afford a full time CFO but want the expertise and resources of a CFO to help guide and grow the company. I see value in providing outsourced CFO service to these businesses on a part time or as needed basis.
I would like the logo to be simple, modern, bright and most importantly, memorable. I want my logo to convey trust and solutions, but in a non-traditional way so stay away from upward arrows and stairs, squares, etc. The logo will be incorporated into an electronic business card as well as traditional business cards and our website.