IMPORTANT: This contest is simply a gateway to much more graphic design work. Whoever can come up with a logo that impresses us, will be given a multitude of design opportunities with not only our company, but two other companies that we are related to as well.
We feel that our current problem with our logo is that it isn't identifiable enough and we want to have a logo that we can build brand recognition on. The first logo I have attached is a modified version of our current logo. We want the layout to be very similar to this, so that the word "SOLAR" is larger (but not bolder) than "Project Solutions", which is then stacked on top of one another. Artists should incorporate some sort of sun design in the logo they draw up, to once again promote brand recognition in the solar industry.
IMPORTANT: We want to have a logo that has a versatile layout in that it can flow horizontally, being positioned on the left of the text, and vertically, by being positioned above the text. Both designs in this orientation are encouraged and will put you at a significant advantage to win. If you look at the logo I Attached of Overseas Lease Group (our parent company), you can see how the "Lease Group Phrase is below the text. We encourage designers to position the text "Project Solutions" like this when doing a vertical design, and keep "Project Solutions stacked how you see below when doing a horizontal design.
The tagline "invest in the sun" should be located below the solar project solutions wording, and can be done in silver, black, blue, or orange lettering depending on what looks best.
We aren't completely married to the current font that we have, but it would be a plus to be able to keep that same font type so that we can match our parent company's logo.
Out of the logo's that we found to be the most appealing, the "Solar Name" with the tag line below was most appealing. We like the idea of having a sun around the first letter or apart of the logo in general. We also encourage artists to produce multiple colored backgrounds of the logo as well as a white background.
Once again, remember that this contest will lead to much more future business for the winner. We hope the images provided and the description I have given help with your creative process. Thank you for your time.