Excellent designs and very responsive to feedback.
How brian6y started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
Exerbotics is a connected strength training and digital health platform company. We have created our own suite of smart strength training machines and software that assesses the unique fitness needs of individuals and then algorithmically generates intelligent exercise recommendations supported by real-time, digitally displayed motivational guidance. Our strength machines are unique in their ability to deliver outstanding results because of our accommodating resistance technology. This technology adapts to the strength of each individual and delivers optimized resistance during both the lifting and lowering phase of every repetition. Our B2B target market includes elite fitness studios in the USA and abroad as well and physical therapy and rehabilitation clinics. Our target consumers are primarily 50+ in age. While you can look at our current website exerbotics.com we do not want you to design to it. We want a new logo that we will design around.
What industry do you think your business is most related to?
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I will upload the current logo. We are open to a totally new design but we will also accept designs that don't take us too far from where we are. We do not like the paint splash in the logo and we do not want to emphasise the X in the logo. The word is EXER and BOTICS (exercise and Robotic tech). Emphasizing the X changes the intent. We do not want a "robot" in the logo :). We probably want a logo that seems to fit well in the digital health universe. Clean, crisp, easily reversible, etc., Our naming conventions for our machine are for example eCR (exerbotics chest/row), eLP (exerbotics Leg Press). We currently have an e monogam (see it at exerbotics.com). It's ice to have a monogram, shape, type element to be able to use as shorthand for the brand. Like the Nike swoosh :) etc., We would definitely like this in the design. We do like how the word in the current logo is separated into exer and botics by the colors. However, we are open to a single color or two-tone color.