algrano is an online platform that connects the actors of the global agricultural supply chains (namely coffee, cocoa, tea, fruits).
Its first mission is to help producers of globally traded agricultural products, mainly smallholders, to improve their farm management and be better farmers. Its second mission is to contribute to making global agricultural supply chains more transparent.
The first target audience will be agricultural producers in developing countries. For them, our internet platform will be a social network by linking them together, it will be an information platform by giving them access to knowledge, it will also be an online management tool by helping them to improve their farm management and finally a public vitrine for their farms to the outside world.
The second target audience include various actors along the agricultural supply chain, most of them based in developed countries. For instance, traders, retailers, NGOs, and consumers will be able to access farmers profiles, communicate with producers or even help improving farm management. The supply chain becomes a big community through our network.