Paul.Lance got their new book cover by running a design contest:
A book that will help your mom and dad feel comfortable about technology. All it needs is a cover!
Check out Paul.Lance's Book cover contest…
Overview Talk about a generation gap! Millions of highly competent adults find themselves nearly paralyzed at the thought of operating in an increasingly digital universe. Just Tell Me How It Works author Paul Lance believes you should be in charge of this technology, not the other way around. Just Tell Me How It Works is an answer to the prayers of those who feel overwhelmed, intimidated, or stymied by gaps in understanding created by having to cope with a technology learned largely on the fly. Fluidly written for adults who are not dummies, this book solves the information gap that Boomers and beyond need in order to participate comfortably in today’s digital world. Features like text-box definitions, logical but light-hearted prose, and practical step-by-step instructions guide readers through topics like computer basics (and its confusing lingo); and demystify digital devices ranging from smartphones, iPads and tablets, e-readers, televisions, DVRs, digital music and much more. This book also easily explains social media, video calling, blogs, even how to simply create your own website. The book also offers readers a peek into the future with a glimpse where digital technology will evolve over the next 5-10 years. Our Promise: Digital technology changes at an astonishing rate. As a result, many books of this nature become obsolete quickly. Because our book is printed on-demand, our promise is that the material and information you’re reading within Just Tell Me How It Works: Practical Help for Adults on All-Things-Digital is current and completely up-to-date. Our book offers: Understanding Ease Reassurance Mastery Once you understand how digital devices and services work, your comfort level will expand. You’ll be able to look at technology with understanding, fun and humor; and you’ll be able to decide for yourself whether a particular device or service is worth incorporating into your life. Primary Audiences Prime audience: Adults (50+), Boomers, Seniors. Digital devices and services are hurled at us at an astonishing rate (and all without much explanation). Most adults never signed up for this onslaught of technology. It is to this audience that the book and workshops are targeted, to provide understanding, ease, reassurance and mastery. Key description: men and women (50+). Retired or contemplating retirement. Disposable income. Focused on free time and making their life easier. Looking to connect with family and friends. In a nutshell: Your mother. Your father. Friends and relatives who complain about, or are resistant to, technology Secondary audience: Digital savvy people (all ages) The second group of people is those who have a better-than-average understanding of digital technology; yet who are constantly called upon by family members, friends, even colleagues who are in continual need for help. Our book and workshops can become the perfect gift to guide these people to understand and master these digital devices and services so they can become self-reliant. Key description: young men and women who are digitally savvy, yet who feel foist up by family, friends and colleagues (who suck up their time and energy re basic help on digital devices and services). These people desperately want to get back their personal time in this arena and would love to hand a book or workshop to others to help them learn for themselves. In a nutshell: You. Chances are if you’re working on 99Designs, you’re digitally savvy. Equally, chances are your mother, father or relatives call on you every time they’re puzzled or some device doesn’t work the way they want. Third tier: Working Professionals Even in the workplace, many adults are not provided with a basic foundation of digital devices and services. Understanding suffers and the company’s business isn’t able to expand properly into the digital future. We provide understanding and mastery to the business professional to help them in their day-to-day work environment. Key description: men and women within the work force who feel overwhelmed by technology and their lack of understanding. Steady income. Willing to purchase devices and services to make their life easier (both at home and in the office). Aware of digital media yet lack proficiency. Feel pressed upon by the company they work for (to produce re digital content).
What's your vision?
Title: Just Tell Me How It Works Subtitle: Practical Help for Adults on All-Things-Digital “Plump” subtitle: “For pity sake, can someone just tell me in plain down-to-earth English so that I can understand how this stinking technology all works; I just don’t get it!” Trim size: 7.5" x 9.25" (19.05 x 23.495 cm) The cover design should reflect: Even my dad / mom can get this. This is easy. This book makes every digital device and online service simple to understand. This is a book I want to share with my parents, relatives and friends. Tone With an easy, light-hearted approach, the book offers step-by-step instructions to help you understand – and how to easily use – all-things-digital. We know the reader is much smarter than the digital society gives them credit for. We know that while they might not understand how a device works – or even what it looks like – once something is explained, they’re smart enough to try it out; and, if it works, they’re clever enough to incorporate it into their daily life.
Back cover text and photo are attached (below). Spine of the book should include: Title: "Just Tell Me How It Works: Practical Help for Adults on All-Things-Digital" Author name: Paul Lance Publisher: Grandview Press
US$ 299 Bronze package
Every design category has flexible pricing for all budgets. Book cover starts at CHF 309.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their book cover.
Designers across the globe delivered design magic.
Paul.Lance collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
hacking code, writing books on routing protocols
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