The best labels have one thing in common: they make their products stand out on shelves, even when they’re standing among crowds of competitors. Think of how many times you’ve tried a new food or brought home a cool craft beer because it had an interesting label. That’s a talented designer’s work in action.

You want your product to get snatched off store shelves. We want it to, too. So we put together this list of the top freelance label designers to hire in 2021.

The 10 best freelance label designers for hire in 2021

  1. 1
    • Logo design
    • Product label
    • Illustration or graphics
    • Other packaging or label
    • Logo & brand identity pack
    • Product packaging
    • T-shirt
    • Character or mascot
    • Clothing or apparel
    • Other business or advertising
    • Other art or illustration
    • Logo & social media pack
    • Logo & hosted website
    • Sticker
    • Other design
    • Merchandise
    • Logo & business card
    • Logo & brand guide
  2. 2
    • Product packaging
    • Product label
    • Other packaging or label
    • Other design
    • Illustration or graphics
    • Postcard, flyer or print
    • Logo design
    • Other business or advertising
    • Signage
    • Infographic
    • Clothing or apparel
    • Banner ad
    • T-shirt
    • Other web or app design
    • Other clothing or merchandise
    • Other art or illustration
    • Magazine cover
    • Logo & hosted website
    • Icon or button
    • Business card
    • Brochure
    • 3D
  3. 3
    • Other design
    • Icon or button
    • Logo design
    • Brand guide
    • Product label
    • Product packaging
    • Social media page
    • Landing page design
    • Other packaging or label
    • Illustration or graphics
    • Other web or app design
    • Web page design
    • Postcard, flyer or print
    • Facebook cover
    • Logo & brand identity pack
    • Logo & business card
    • Stationery
    • Logo & social media pack
    • Other art or illustration
    • Logo & brand guide
    • Button or icon
    • Brochure
    • Banner ad
    • Signage
    • Other clothing or merchandise
    • Email
    • Clothing or apparel
    • Car, truck or van wrap
    • WordPress theme design
    • T-shirt
    • Sticker
    • PowerPoint template
    • Other business or advertising
    • Other book or magazine
    • App design
    • Merchandise
    • Logo & hosted website
    • Business card
  4. 4
    • Product label
    • Product packaging
    • Other packaging or label
    • Logo design
    • Sticker
    • Poster
    • Postcard, flyer or print
    • Stationery
    • Other business or advertising
    • Infographic
    • Clothing or apparel
    • Signage
    • Illustration or graphics
    • Business card
    • Brochure
    • Web page design
    • App design
    • Cup or mug
    • Car, truck or van wrap
    • Banner ad
    • T-shirt
    • PowerPoint template
    • Other web or app design
    • Merchandise
    • Landing page design
    • Icon or button
  5. 5
    5.0
    ( 244 )
    • Product label
    • Product packaging
    • Logo design
    • Other packaging or label
    • Illustration or graphics
    • Logo & brand identity pack
    • Business card
    • T-shirt
    • Stationery
    • Poster
    • Postcard, flyer or print
    • Other business or advertising
    • Web page design
    • Signage
    • Other design
    • Other clothing or merchandise
    • Magazine cover
    • Infographic
    • Clothing or apparel
    • Brand guide
    • Banner ad
  6. 6
    • Product packaging
    • Product label
    • Other packaging or label
    • Illustration or graphics
    • Logo design
    • Other design
    • 3D
    • Brochure
    • Other business or advertising
    • Web page design
    • Postcard, flyer or print
    • Other art or illustration
    • Business card
    • Logo & brand identity pack
    • Other clothing or merchandise
    • Other book or magazine
    • Brand guide
    • Banner ad
    • Stationery
    • Logo & business card
    • Card or invitation
    • T-shirt
    • Merchandise
    • Menu
    • Infographic
    • Email
    • Book cover
  7. 7
    • Logo design
    • Product label
    • Logo & brand identity pack
    • Logo & business card
    • Illustration or graphics
    • T-shirt
    • Other art or illustration
    • Logo & social media pack
    • Other design
    • Logo & brand guide
    • Stationery
    • Product packaging
    • Book cover
    • Other clothing or merchandise
    • Clothing or apparel
    • Business card
    • Brand guide
    • Other packaging or label
    • Other business or advertising
    • Facebook cover
    • Cup or mug
    • Brochure
  8. 8
    • Product label
    • Product packaging
    • Logo design
    • 3D
    • Illustration or graphics
    • Logo & social media pack
    • Logo & brand identity pack
    • Stationery
    • Postcard, flyer or print
    • Other packaging or label
    • Brochure
  9. 9
    • Logo design
    • Product packaging
    • Product label
    • Other packaging or label
    • Logo & brand identity pack
    • Logo & social media pack
    • Other design
    • Logo & business card
    • Postcard, flyer or print
    • Other web or app design
    • Other art or illustration
    • Stationery
    • Other business or advertising
    • Business card
    • Web page design
    • Other clothing or merchandise
    • Merchandise
    • Logo & brand guide
    • Illustration or graphics
    • Icon or button
    • Facebook cover
    • Character or mascot
    • Car, truck or van wrap
    • Brochure
    • Banner ad
    • 3D
  10. 10
    • Product packaging
    • Product label
    • Logo design
    • Brochure
    • Car, truck or van wrap
    • Other packaging or label
    • Postcard, flyer or print
    • Signage
    • Poster
    • Illustration or graphics
    • Other business or advertising

How did we choose these as the top label designers?

We know label design is important because it builds brand loyalty for life. Here’s what we looked for when we chose our top 10 label designers:

1. Design quality

gin bottle label
label design by Wooden Horse

When a designer joins 99designs, an expert from our team evaluates their portfolio and considers the conceptual thought, technical execution and knowledge of design principles present in their work. They then assign the designer one of three levels:

  • Top Level
  • Mid Level
  • Entry Level

A designer’s level is displayed on their portfolio, so you can easily see if you’re working with someone with lots of experience and design chops or someone up-and-coming.

2. Label design experience

Somebody could be a great illustrator, but not necessarily a top notch label designer. A label’s gotta catch eyes’ attention and lead them to pick up the item bearing it. In addition to looking at overall quality, we specifically vetted each designer on this list to make sure they had experience with and specialized in label design.

3. Professionalism

There’s more to being a top quality freelance designer than having a strong portfolio. A top level label designer communicates with the client throughout the design process, delivers on time and is generally good to work with. So we took past customer experiences into account to make sure all of our recommended label designers are professionals in service as well as design.

Are you ready to hire a fantastic label designer?

If you’ve got a product, it needs a label that’ll stand out on shelves. Don’t let your work disappear behind a boring label. If you don’t think any of our picks can do your product justice, search 99designs for one who can.

Want more label designer choices?
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